Consulting

  • Our Mission

    MUSE Consulting is a not-for-profit consulting group under MUSE that delivers innovative and actionable recommendations to tackle marketing & business problems faced by its clients. MUSE Consulting is comprised of the University of Pennsylvania and Wharton’s sharpest and brightest undergraduates, many of whom enter the top consulting firms upon graduation. MUSE Consulting focuses on serving for profit clients ranging from early stage startups to Fortune 500 companies.

  • Projects

    MUSE Consulting works with its clients on a 10 to 12 week long project. Each client is assigned to a core team consisting of one project leader and 3-5 consultants along with a faculty advisor. Our student consultants, all of whom have a passion for consulting, are selected through a competitive application and interview process. They are then matched with projects on the basis of their skills and interests.

  • Team Members

    Our student consultants, all of whom have a passion for marketing, are selected through a competitive application and interview process. They are then matched with projects on the basis of their skills and interests. Teams usually consist of one project leader and 3-5 consultants. Project leaders serve as the primary contact point for client representatives over the course of the engagement.


Our Services


Competitive Landscaping

Industry Overview
Competitor Analysis
Benchmarking Studies

Market Research

Customer Segmentation
Trend and Growth Analysis
Primary Research

Advertising Strategies

Search Engine Optimization
A/B Testing
Brand Positioning Strategy

Product Development

Go-to-Market Strategy
Implementation Timelines
Pricing Analysis

Past Clients







Pricing & Contact

 

Our philosophy is that we want to prove to you that a student-run organization can deliver superior professional results at a much lower price. Thus, on average, we charge 10x less than other companies offering comparable services. Fees will be based on the scope of the project as well as the size of the client. As a student-run organization, we directo 100% of our project fees to the operations of the Marketing Undergraduate Student Establishment.

Interested in working with us? Please contact one of our directors for information on working with MUSE Consulting.

Richard Lou
richalou@wharton.upenn.edu
Marketing & Finance
Director of MUSE Consulting

Lacey Chaum
lchaum@sas.upenn.edu
Communications & Psychology
Director of MUSE Consulting